In fact, skincare suits are nothing more than three kinds of bottles: cream jars, lotion bottles, and cap bottles. Each product will have multiple sizes and capacities. Take the lotion bottle alone, the range of 15ml-150ml is common. To be specific, choose a suitable size bottle according to the product’s market positioning.
Although the skincare set bottle can be summarized in these three aspects, the combination of their products is a more complicated matter, because it is necessary to consider whether the product combination meets the user’s most appropriate needs for the brand, and it is necessary to integrate the products. Carrying out price market positioning, because the product mix is not as simple as 1+1, and setting the sales price requires more market research and user surveys.
